Polaris

Polaris

Community score

-0.52 -55
SASB Industry: Automobiles
Listing country: United States
Year added: 2018

Polaris Inc., established in 1954 and headquartered in Medina, Minnesota, USA, is a leading player in the power sports industry. The company has diversified its offerings across several key business segments, catering to a dynamic range of outdoor and adventure enthusiasts. Its portfolio includes Off-Road Vehicles (ORVs) like all-terrain vehicles (ATVs) and side-by-side vehicles (SxS), motorcycles through the Indian Motorcycle and Slingshot brands, and the snowmobile line for which it was initially known. Additionally, Polaris extends its market reach by providing aftermarket parts, garments, and accessories via Transamerican Auto Parts. Among its most prominent and well-recognized brands are Polaris Off-Road, Polaris Snowmobiles, Indian Motorcycle, Slingshot, RZR, and Ranger. Each brand serves a specific niche in the power sports market, from performance and utility vehicles to iconic and historic motorcycle lines. Polaris markets and sells its products on a global scale with a significant presence in the United States, Canada, Europe, and Australia. These regions represent the most critical markets for Polaris, with the United States ranking as its largest consumer base. The company's international influence also extends to other countries, underlining its position as a significant name in the power sports and adventure vehicle industry. (Powered by AI)

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