Adidas

Founded in 1949, the company is headquartered in Herzogenaurach, Germany. It operates primarily in three business segments, including footwear, apparel, and accessories & gear. The company's portfolio features several brands, among which the main brand is Adidas. Other significant brands include Reebok, although as of 2021, Adidas announced its intention to divest Reebok. Adidas Originals and the line with Stella McCartney showcase the company's ability to blend performance with style, reflecting a partnership approach to brand development. With a strong international footprint, Adidas is a global player, with the United States, Germany, China, and Western European markets such as France, the United Kingdom, Italy, and Spain being particularly important. Additionally, the company has been expanding its presence in emerging markets across the world, including regions like Latin America and the Asia-Pacific. (Powered by AI)