Ryohin Keikaku

Ryohin Keikaku, incorporated in 1980 and headquartered in Tokyo, Japan, is predominantly recognized for its retail operations in household goods and apparel. The company's offerings span a variety of segments such as furniture, home accessories, clothing, and food items. Ryohin Keikaku is best known for its brand "MUJI," an abbreviation of "Mujirushi Ryohin," which translates to "no-brand quality goods" in English. The MUJI brand upholds the philosophy of simplicity and eco-friendliness, appealing to consumers through its minimalistic design and no-logo policy. The global footprint of MUJI products is extensive, with a strong presence in Japan, its primary market, as well as significant business in China, other Asian regions, Europe, and North America. (Powered by AI)