Rakuten

Rakuten

Community score

+0.01 -55
SASB Industry: E-Commerce
Listing country: Japan
Year added: 2018

Incorporated in 1997 and headquartered in Tokyo, Japan, Rakuten has grown into a global corporation with a diverse array of business segments. These include Internet Services, which feature the popular e-commerce platform Rakuten Ichiba, a travel booking site known as Rakuten Travel, along with a range of fintech services such as Rakuten Bank. The FinTech category encompasses banking, securities, insurance, credit cards, and e-money services. The company's Digital Content offerings are extensive, featuring Rakuten Kobo, which provides e-books and e-readers; Rakuten Viki, a video streaming platform; and Rakuten TV, offering video-on-demand services. In the Mobile business segment, Rakuten provides both Mobile Network Operator (MNO) services and Mobile Virtual Network Operator (MVNO) services. Rakuten also has interests in the world of professional sports, owning baseball and soccer teams, namely the Tohoku Rakuten Golden Eagles and Vissel Kobe. Among the corporation's most important brands are Rakuten Ichiba, noted for its online marketplace capabilities; Rakuten Kobo, which is a leader in digital book technologies; Rakuten Viber, an app specializing in messaging and Voice over IP; Rakuten Viki, the company’s video streaming service; Rakuten TV, providing on-demand video services; Rakuten Card, which offers credit card facilities; Rakuten Mobile, their mobile network service; and Rakuten Travel, for booking travel. While Rakuten operates globally, its strongest market remains its home country of Japan. The corporation boasts considerable operations and a considerable customer base in the Americas, Europe, and Asia-Pacific regions. Its various e-commerce platforms, financial services, and digital content have reached customers in multiple countries around the world, though the specific availability of products and services can vary depending on the region. (Powered by AI)

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