Nike’s athleisure/fashion products help millions with confidence, empowerment and self-expression

Nike

Core Business Impact (Social Recognition & Expression)

3: Good Health and Well-being
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A key factor influencing individualism is self-expression through outfit choice (fabric, pattern, color, etc.)1. Adam and Galinsky have evidenced that fashion and style affect one’s confidence and image through “enclothed cognition”2,3. In a...

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Nike

Core Business Impact (Social Recognition & Expression)

3: Good Health and Well-being
Written by
Reviewed by

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